Let’s turn on the way-back machine… There was a time when digital media was a new and untested environment with computers. Today, you can grab 1080p HD video with your phone, edit it in your phone, and have it broadcast … Read More
Final Cut Pro
Going Back in Time With Apple and the Mac
Time to Upgrade? An editing suite nightmare wakes up to Thunderbolt.
One of the reasons editors poo pooh changes in their editing environment is the time it takes to make the conversion to whatever the new gear might be. Imagine buying a house, spending a year getting the furniture just right, … Read More
An editor’s world today: technology nightmare
The ability to edit video has become downright cheap in the past year. Just a few years ago, if you wanted to use an AVID nonlinear editor, you’d stroke a check for at least 30 thousand dollars. Today, you can … Read More
NAB 2012 Preview: Why Final Cut is On the Block
Last year at this time, the professional editing world was agog at the idea that Apple would be releasing a new long-sought after version of its storied editing solution, Final Cut Pro. And introduce it they did – via a … Read More
2012 NAB Preview: How Will it Impact Our Work?
Every year, more than 150,000 people in the broadcast video industry converge on sin city to ooh and aah at the latest cameras, monitors, and broadcast goodies. For the past several years, the migration to all things digital and HD … Read More
Now, $10,000 = $500,000 in Video Production Capabilities, but What About That Storyline?
YouTube has changed the world of video. Sixty minutes of video are uploaded every minute. More than four billion videos are watched every day. 700 videos are shared via Twitter every minute. The statistics blow the previous set away every … Read More
What Really Went Wrong With Final Cut X
I can remember when nobody knew what Final Cut Pro was. In fact, I can remember when Randy Ubillos and Tim Meyers were working to move an unnamed video project from a company called SuperMac to Adobe. Those were really … Read More
Leaping into the New Year
As we push our way into 2012, the coming year is already filled with expectations and variations from the norm. What will you do on February 29? Will you take advantage of the extra three days prior to filing taxes? … Read More
Lucky Idiot with a Tripod
Itâ€™s not the film Iâ€™ve been struggling with. Itâ€™s not even the enviable number of downloads. Itâ€™s the recognition. … Read More
Panasonic Broadcast Field Recorder = BAD?
This box is $16,000. What can you buy with $16K these days? Well, let’s see: A laptop with real editing software (this box does cuts-only), connectivity to P2, AVCHD, etc. formats, cards, not to mention mobile storage and high-speed connectivity can easily be had for $5,000. That would leave $11 grand for, um… whatever! … Read More